Mobile Apps from Concept to Launch: Taking Your Ideas and Making Them Real

Course Description

The mobile revolution is enabling innovative people to turn their ideas into tools that solve problems, reach millions of users and create significant revenue. This course is for business people and entrepreneurs who have an idea for a mobile application, but don’t know where to begin as well as those who simply want to learn more about the mobile industry. It teaches non-programmers basic technology and terminology and explains how to work with the developers who will implement their ideas.

Course ID: COMP 8001P
Course Format: Classroom

Available Classroom Sections

There are no available sections for this course. Please check back later.

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CRN Start date End date Format Location Cost
15676 Oct 24, 2015 Oct 25, 2015 Classroom Savannah, GA $895
16633 Sep 15, 2016 Sep 16, 2016 Classroom Savannah, GA $895

Who Should Attend

Entrepreneurs and business people who have an idea for a mobile application, but don’t know where to start the process, and project managers who will work with developers to build applications for the mobile marketplace

How You Will Benefit

  • Learn about mobile platforms and technologies and how they create new opportunities.
  • Hear about the app business environment and how to launch a startup with LEAN principles, which use the fewest resources possible for the greatest gain.
  • Understand mobile application design options, how to find developers and what you should expect when working with them.
  • Learn about application business models, the basics of mobile advertising and how to launch your product on app stores.


  • Choosing your business model
  • Customer discovery
  • Revenue models
  • Working with in-app advertising
  • Putting your app on the app stores
  • The mobile landscape, including device types and development platforms
  • Mobile application architectures and technologies
  • Mobile application lifecycle
  • Leveraging the cloud
  • Storyboarding and user-interface design
  • Prototyping and user feedback
  • Identifying and working with your development team
  • Understanding contextual information in your applications
  • Vertical opportunities



  • Course notes
  • Apple computers, iOS and Android devices, and developer accounts will be available for in-class hands-on exercises.

For Course-Related Questions

Please contact the course administrator: Russ Clark