Demand Driven Supply Chain Strategy-4 Day

Course Description

As supply chain executives become more instrumental in supporting long-term strategic objectives for their firms, they need to complement traditional SC operational knowledge with a more strategic view of their role in delivering aligned results to the business. This course addresses this requirement by exposing and explaining to supply chain leaders different lenses of strategic planning applied to SCM and the specific implications on SC operations.

During the course, attendees will have several opportunities to assess their current supply chain strategy, formulate a new one, discuss keys to implement a demand driven supply chain strategy, and how to review and align one.

For the duration of the course, participants will have the opportunity to work with an extended simulation game of a fictional company, and see the impact of supply chain strategic decisions in real time, while monitoring their ability to manage uncertainty and deliver financial results for the firm.

Available Classroom Sections

Start Date End Date Registration Deadline Format Location Cost CRN
Section Details Aug 21, 2018 Aug 24, 2018 Tuesday, August 21, 2018 - 23:59 Classroom Savannah, Georgia $3,500 18166
View previous sections
View Previous Sections
CRN Start date End date Format Location Cost
14167 Jul 15, 2014 Jul 18, 2014 Classroom Atlanta, Georgia $3,900
15119 Aug 18, 2015 Aug 21, 2015 Classroom Atlanta, Georgia $3,500
16372 Oct 11, 2016 Oct 14, 2016 Classroom Atlanta, Georgia $3,500
17190 Aug 22, 2017 Aug 25, 2017 Classroom Savannah, Georgia $3,500

Special Discounts

There are discounts available for this course. Please use one of the coupon codes below at checkout. Note: Only one coupon code can be used per shopping cart.

Alumni:  If you are a returning student of the Supply Chain & Logistics Institute (SCL) courses or you are an alumni of the GT EMIL or MSSCE programs, you can receive 10% off of any LOG course – Use coupon code SCL-Alum

Member Organization: Members of certain organizations can receive 10% off of any LOG course (for information on member organizations visit: – Use coupon code SCL-Org

Certificate Participants: To receive a certificate course price of 17% off per course, you must enroll and pay for all courses required to earn a certificate – Use coupon code SCL-Cert

Who Should Attend

Those responsible for determining the future position of supply chain strategy, executing specific supply chain processes that must support specific business initiatives, innovating supply chain strategy to better align with operational goals, understanding the strategic impact of supply chain decisions in the firm and the extended enterprise network and advising clients about their specific supply chain strategic positioning

How You Will Benefit

  • Learn how supply chain management fits in the overall strategy of the firm in the context of its extended business network.
  • Assess the firm’s current strategic position in supply chain operations and reframe current supply chain operations to align with the firm’s objectives
  • Understand the key elements of demand sensing and forecasting, demand shaping and demand response and operations
  • Understand the role of technology in supporting demand driven supply chains
  • Understand how to develop a demand driven supply chain strategy and how this strategy integrates with corporate strategy


  • Strategic Frameworks for Logistics and Supply Chain Management
  • Aligned Strategies for Supply Chain Management
  • Demand-Driven Supply Chain (DDSC): Definition and Core Components
  • Supply Chain Simulation
  • Core Operating Processes (I): Demand Sensing and Forecasting
  • Core Operating Processes (II): Demand Shaping: Alignment with Commercial/Operational Strategies
  • Supply Chain Simulation
  • Core Operating Processes (III): Demand Response and Supply Chain Operations
  • Supply Chain Simulation
  • Developing a Demand Driven Supply Chain Strategy and Integration with Corporate Strategy
  • Technology and its Role in Supporting Demand Driven Supply Chains -Supply Chain Simulation


Required - Student Must Provide

  • Students must bring a laptop to class

For Course-Related Questions

Please contact the course administrator: Tim Brown